Infomercials

Our focal point in creating a modular presentation for a US-based advertising campaign, was to display an attractive and compelling product meant for a very specific market* which met the consumers’ expectations clearly.

For such presentations we considered the ability of each module of the site to communicate autonomously while when fitting together, would maintain an ideal overview.

The video footage was taken for this project while keeping in mind the potential of the images for further usage to be adapted into the companies’ future campaigns.

This project included:

- A photo-shoot of the products, the models and footage of the product experience;
- Sound design for conference purposes and for audio-branding;
- Recording of the voice-overs and sounds, including audio engineering
- Animation in 2D and 3D.
- Art Direction in branding strategies.

*Target group: Audiologists, ENT doctors, researchers, teachers and students